Tuesday, July 6, 2010

Sexy Nail Polish?

Naming nail polish can be a difficult task - how many ways can you come up with to say light pink? Nail polish company O.P.I is pretty good with coming up with some crazy, yet appropriate names, but fashion diary BleachBlack has taken it to a new level. Back in April, they released a new silvery cream shade. What did they call this color? Jizz. Yep. Now you can wear a nail color that reminds you of your latest illicit tryst. (The first color they released was also pretty amusing - a dark metallic green labeled Dickweed).



But just giving their nail polish a sensational label is not all that BleachBlack did. Last week the fashion diary released a video advertising their new polish. What is the problem? Well, the video borders on soft porn, with a basically nude woman rolling around on a bed. I'm not really sure what about this advertisement really works for the company (besides the fact that I'm talking about it of course). I would have thought the video was for a lingerie brand, or even an escort service. Also, with a label of Jizz? As far as I'm concerned, that should be a mostly nude man rolling around. But I suppose that -really- wouldn't sell polish to anyone but Adam Lambert, so what do I know.

You can check out the video
here. Be warned, it is definitely not safe for work (hence why I'm not just embedding the video directly).

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